Saatchi and Saatchi is an internationally-known advertising agency. It was included the London Stock Exchange and formerly a constituent of the FTSE 100 Index. In 2000, the Paris-based firm Publicis acquired the agency.

Brothers Charles—who is an art collector—and Lord Maurice Saatchi formed the agency in 1970. The brothers, who were born in Baghdad, Iraq from a Jewish family, were recognized for their movement called “Labour isn’t working,” which assisted the Conservative Party at UK general election in 1979. They were also noted for the adverts for Silk Cut, British Airways, and other locally-held ventures, companies which were privatized in the 1980s by the Conservative Party.

In Saatchi and Saatchi’s earlier years, it was acknowledged as among the more inventive companies in London, with employees such as Martin Sorrell and Tim Bell who became famous figures of the industry. The company’s primary development was also backed by a policy that settles the invoices from small traders as late as possible and, while paying prominent businesses promptly.

Through the help of US investors, the agency practiced a policy of acquiring competing businesses with profitable established contracts. Among the companies that the agency bought out was DFS. In 1995, the brothers set out to form a new firm called M&C Saatchi.

At present, the firm has branches in more than 80 countries across the globe. It established its main office in New York City. Its other headquarters situated in the US is in Torrance, California. In the United States, its biggest clients so far are General Mills, Procter and Gamble, and Toyota.

Saatchi and Saatchi’s London branch, the first location of the original company, is on Charlotte Street. Its motto “Nothing is Impossible” is prominently engraved into the Charlotte Street office’s steps. It also has its own pub called “The Pregnant Man” named after the agency’s first well-known advert. The city is sometimes the base for several of the agency’s pan-European clients, such as VISA, Sony Ericsson, and Toshiba.